Laboratory STADA organized the Conference of Active Pharmacy, an event aimed at professionals from the world of health and medicine.
Focus Events created, designed and produced an event with a television format which was innovative with respect to previous editions. A programme, which broadcasted the contents from a set in Badalona, and that could be followed live from 4 Spanish cities (Valencia, Barcelona, Bilbao and Seville).
The programme, presented by Susana Roza had guests such as the magician Jorge Blass, the trader and extreme sports athlete, Josef Ajram; Carles Torrecilla, Professor of Marketing Management at ESADE; Ferran Ramon-Cortés, Communication Expert and Director of Institut 5 Fars; and Diana Gavilán, expert in Sensory Marketing.
